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Learn Google Ads/PPC from Google Certified Trainer. Build better ads, manage campaigns efficiently & get more ROI with best practices in Pay Per Click, if you want to advertise your business on internet.
With the help of Google ads you can promote your brand to reach more people, local or worldwide. We provide Google ads Course in Jaipur by Google Ads certified expert trainer.
Don’t worry if you have no idea about what we are talking about.
We will make it easier for you, just keep reading.
What is Google Ads (PPC)?
Google Ads is Google’s online advertising program that helps businesses to market their products and services through paid advertisements on Google and its affiliate websites.
Ads can help businesses to grow their reach and attract new customers.
Google Ads (PPC) program allows you to start a campaign where you can set a budget, campaign type, location, languages, devices and more according to your business needs, This also known as PPC (Pay Per Click) advertising.
How Google Ads (PPC) Work?
Here’s the answer – You can create an advertisement through Ads by specifying the keywords we normally use while searching for something on Google. When a user searches for a particular query and that matches with what you advertised for; your advertisement is displayed on the search engine result pages beside relevant content.
People then click on the advertisement and are re-directed to your website. You pay only when people click on your advertisement and not when your ad is displayed and hence this technique is called Pay-Per-Click advertising.
There are a variety of bidding options and you can set your budget, it is upto you how much you want to pay monthly. You will never be charged more than your budget.
Google Ads provides you with free tools to gauge and measure your campaign, it also provides options to edit and improve your campaign anytime.
Benefits of Using Google Ads
Ads is a boon for businesses that want to grow their reach and profits. Let us tell you how!
- Ads is highly cost-effective- You pay only when your advertisement gets clicked. Liberty to define your own budget.
- Ads is hugely targeted- You have a power to decide which users you want to target based on location, demographics, interests and more.
- Ads gives great Return on Investment(ROI)- Pay less and get more. It helps get you more business and visits thus an increased chance of getting business.
- Ads allows you to track campaigns- Track the success and failures of your campaign and learn experiences that will help you perform better next time.
- Ads gives you visibility- Reach those audiences where you could never reach before. SEO takes time to build reach but paid ads are quick and effective.
Ads Facts & Stats
- For every $1 spent on Google Ads, the average business generates $2 in revenue.
- Google gets 95% of its revenue from advertising
- An ad in the first position gets an average click-through-rate of 7%
- Number of businesses advertising on Google search network is over 1.2 million
- 33% of all Google search clicks are generated through mobile
(Source: Wishpond)
What Will You Learn From This Google Ads Course?
- Introduction to Google Ads
- Using Ads interface
- Performing keyword research
- Understanding the structure of advertisement campaigns
- Writing advertisement copies
- Tracking and analyzing results
So if you want to learn the advanced tactics of Google Ads which can make you able to attract a large number of visitors to your website then enroll for our Digital Marketing Course in Jaipur we provide at Quibus Trainings, we will make sure you deeply understand each and every concept of Google Ads thoroughly. Ads training will help you to boost your business significantly.
FAQ’s
Q1. What is pay per click (PPC)?
Ans. An online paid marketing technique called pay-per-click, PPC involves advertisers paying for each click on their ads. The idea is to pay for visits to your site rather than trying to earn them organically.
Q2. Is PPC expert is a good career?
Ans. It’s a well rounded job.
Some of the extremely valuable skills you can learn through this career are data analysis, e-commerce management, lead generation, ad copywriting, and strategic planning.
Q3. What is a paid search job?
Ans. Pay-per-click specialists perform research, mak
e purchasing decisions, analyze results, and change direction of campaigns as needed to optimize results. As it’s a specialized skill, employers seek it out.Q4. How much do Google ad specialists get paid?
Ans. Google Ads Specialist salary in India ranges between ₹ 3.5 Lakhs to ₹ 8.0 Lakhs with an average annual salary of ₹ 4.8 Lakhs.
Q5. What are PPC skills?
Ans. In Internet advertising, pay-per-click (PPC) is a term that refers to paid advertising on websites, such as Google Ads or Bing Ads. When an advertisement is clicked, advertisers pay a fee. Experts in PPC provide guidance to maximize the results of a PPC campaign.
Q6. What are the three R’s of PPC?
Ans. The answer lies in a concept called Reach, Relevance and Response, which allows you to increase the success rates of a PPC campaign.
Q7. How do I become a PPC expert?
Ans. The first important step to becoming a PPC expert is to decide on a network in which you want to work.
- Understand all the important metrics of PPC.
- Get enrolled in a PPC course.
- Take a PPC job to master the skill.
- Take Inspiration From Competitors and implement it after understanding strategies.
- Become good in Google Sheets / Excel.
- Practice writing ad copies regularly.
Q.8 What is the use of a PPC certificate?
Ans. The advanced {PPC} pay per click course helps participants to gain the expertise in the Pay Per Click & Paid search advertising. After completion of the PPC course, participants will have in-depth knowledge of numerous aspects of Pay Per Click advertising for running successful ads.
Q9. What is PPC training?
Ans. The PPC Training covers the learning and practice of all the processes to run successful ads campaigns and to get fruitful results from the ads for the businesses and to transform you into an industry ready paid marketing professional.
Q10. Which is better SEO or PPC?
Ans. SEO takes time to show results as compared to PPC which gives instant leads for the business. But in PPC you have to put advertising money. Whereas SEO is free of cost and it’s an ongoing process & a little bit slow, it may take up to 1 to 3 months to get results. Moreover, as you put more work on your website, You will need to optimise your website from a seo point because you will never get your website fully optimized ever & it is a never ending task.
Q11. Is Google Ads (PPC) difficult?
Ans. Google Ads is a straightforward method, but not that easy. You have to learn it from a best PPC training institute to master it.
Q12. Which Google Ads certification is best?
Ans. Google Ads Search Certification, Google Ads Measurement Certification, Google Ads Display Certification, Google Ads Video Certification, Shopping ads Certification, Google Ads Apps Certification.
Duration and Fees
Duration : This is one of the module included in our 4 months digital marketing certification course.
Fees : Call 8502-002-002 or fill contact form with appropriate details
For getting answers related to Duration, Timings, Fees, Methodology, Certification… etc.,
Kindly visit FAQs Page where we’ve listed mostly asked questions.
